George Eastman was the advertising slogans such as ” press the button, we ‘ll do the rest ” (English , ” You press the button , we do the rest. “) coined in 1888 brought the first easy -to-use camera to the world market. It is due to that a formerly tedious and complicated procedure was simplified and accessible .

Since then, the Eastman Kodak Company, a pioneer in photography and has continuously helping to make photography with new products and procedures simpler , more useful and more fun. And indeed , the name Kodak today not only for top quality products in the field of photography, but also for the imaging for commercial and scientific purposes and in the leisure and entertainment industry. In addition, increasing the volume of offers , where the pictures are used to convey information – an approach with which the communication between people and businesses can be significantly changed .

In the spirit of Eastman’s vision of photography is ” as simple as a pencil to make , “says Kodak continues the tradition of extending the influence and the impression of images in our everyday lives. The company is now one of Topkonzern multinational size, its brand in virtually every country in the world has known.